Aishwarya Natarajan is the founder of Indianuance, an artist management and consulting firm and is the recipient of the British Council Young Creative Entrepreneur award (2010).
Indianuance started in 2011 as India’s first and perhaps only artist management and consulting organisation dedicated to classical music, folk music and its allied forms.
Indianuance currently focuses on producing thematic and value driven projects with artists from the classical and folk fraternity. It also manages and represents exciting artists and projects that are in the realm of ‘alternate classical’. Some past collaborative projects include “The Rhythm in Me” featuring Trilok Gurtu and Dame Evelyn Glennie which premiered at the Royal Concert Hall in Glasgow as part of The Celtic Connections; “Tridha” – a first time collaboration of Hariprasad Chaurasia with Birju Maharaj and Kaushiki Chakrabarty; violin duo Ganesh-Kumaresh with the Scottish AAB trio which premiered at the Edinburgh Festival and later at Alchemy London.