SENIOR DIRECTOR MARKETING
SONY MUSIC INDIA
Senior Director Marketing in Sony Music where he is the Business Head for Bollywood, North Repertoire/Management division and Licensing. He joined Sony Music in 1998 to spearhead the company’s entry into Bollywood with Kuch Kuch Hota Hai. Over the years he has looked at various other functional aspects of the business including the entry of Sony Music into Co-Production of Movies, Pop music, Home Video, Branding and Talent Management. A music aficionado he is a Commerce graduate with Honors in Accountancy and a PGDM from IIM Bangalore (1993 batch).