10.55 - 11 | Opening Note

Chandni Soni – Lead Project Manager Create & Collab

11:00 - 11:05 | Welcome Note

Badshah – Curator, Performer, Producer, Rapper

11:05 - 11:15 | YouTube Keynote with Paul Smith Welcome (Virtually)

Paul Smith – Managing Director – YouTube Music (APAC)

11:15 - 11:25 | Keynote on the Overview of the Indian Music Industry

Vikram Mehra, Chairman , Indian Music Industry

11:25 - 12:10 | Panel - Revival of A&R - Then and Now

Ankit Khanna – Founder, AK Projekts

Rohan Jha – Director – Bollywood & Pop Repertoire – Sony Music Entertainment

Salim Merchant – Music Composer

Shantanu Gangane – Vice President, Marketing – Universal Music Group

Moderated by – Tej Brar – Founder and Managing Director – Third Culture Entertainment Pvt. Ltd.

12:10 - 12:20 | Brand Presentation - British Phonographic Industry

Chris Tams – Director, Independent Member Services and International – BPI (British Recorded Music Industry) Limited

Ajita Hathlia – Deputy Director, Trade & UK Exports, South Asia British Deputy High Commission, Mumbai

12:20 - 12:50 | Khatija Rahman in conversation with Nirmika Singh

Khatija Rahman – Musician, Director, and Trustee – A. R. Rahman Foundation
Nirmika Singh – Executive Editor and Digital Director – Rolling Stone India

12:50 - 01:00 | Brand Presentation: Spotify - How to pitch your music to Spotify

Padmanabhan NS – Head of Artist and Label Partnerships – Spotify

01 - 01:10 | Keynote intersection of gaming and music

01 - 02 | Lunch Break

2 - 2:10 | Keynote on Global Music Publishing

Guy Moot, CEO, Warner Chappell Music

2:10 - 2:15 | #shortstalk

Dushyant Kukreja

2:15 - 2:25 | Keynote on the Shorts Creator Ecosystem

Niharika Kapoor – APAC Lead, Shorts Scaled Partnerships, YouTube

2:25 - 3:10 | Success Story - Shorts Creator Ecosystem

Dushyant Kukreja
Priyal Kukreja
Ajay Sharma

– Moderated by: Niharika Kapoor – APAC Lead, Shorts Scaled Partnerships

3:10 - 3:40 | In Conversation with Ricky Kej and Lydian Nadhaswaram

Ricky Kej – 2x Grammy Award Winner, Music Composer
Lydian Nadhaswaram – Musician

3:40 - 3:50 | Keynote - Building Scale for the Music Industry in India through Tech

Adarsh Nair – Chief Product & Experience office, Bharti Airtel Digital & CEO, Airtel Digital

3.50 - 3.55 | Keynote - Overview on the Indian Event Industry

Mr. Samit Garg – President – EEMA & Co-Founder & Director – E-Factor Experiences Limited

3:45 - 4:00 | High Tea

4 - 4:10 : White Paper Presentation: The Technological Renaissance: Non-Fungible Tokens (NFTs)

Nayona Roy – Head of Legal, Qyuki
Rafael Pereira – Managing Partner – TINNUTS

4.10 - 4.25 | I am Home: Sunidhi Chauhan

Sunidhi Chauhan – Artist
Waleed Diab – Director, Global Head of Recorded Music Business Development – YouTube

4:25 - 5:10 | Panel - Is Bollywood Losing Steam?

Sanjay Wadhwa – Managing Director – AP International Group
Sanujeet Bhujabal – Executive Director – Sony Music Entertainment
Asees Kaur – Artist
Clinton Cerejo – Music Composer & Producer
Moderated by – Mandar Thakur – COO – Times Group

5:10 - 5:15 | #shortstalk

Arjun Kanungo

5:15 - 5:45 | In Conversation With - Ritviz ( Producer, Composer) and Rahul Sinha, CEO, Under the Radar

Ritviz – Artist
Rahul Sinha – CEO & Founder – UnderTheRadar

5:45 - 6:45 | Pitch Your Music to Labels

Abhishek Patil – A&R Lead – Warner Music India
Jagjit Bhogal – Head A&R – Sony Music Entertainment India
Varkey Patani – DGM A&R – Saregama India Ltd.
Sajid Maklai – A&R Head – Universal Music Group/VYRL

12 - 13:00 | Beat Breakdown - Satya by DIVINE

Karan Kanchan – Multi-genre music Producer, Founder – Neckwreck

13:00 - 14:00 | Lunch Break

14:00 - 15:00 | Spotify for Artists - Q&A Session - Spotify as a Catalyst for Artist Growth

Padmanabhan NS – Head of Artist and Label Partnerships – Spotify

15:20 - 15:40 | Ask Me Anything with Shorts Community Partner Managers

YouTube Panelists:

Tejo Vineela Lenka – Community Partner Manager, Global Shorts Scaled Operations and Partnerships, YouTube

– Athul Vinod – Shorts Community Partner Manager, YouTube

Ishita Gandhi – Strategic Partner Manager, YouTube Creator and Artist Development at Google

Moderated by – Prerona Dey – Community Partner Manager, Shorts Scaled Partnerships, YouTube

15:40 - 16:00 | Fireside chat with Jay Mehta

Jay Mehta – Managing Director, Warner Music India

16:00 - 16:15 | Fireside chat with Yohani

Yohani – Artist

16:45 - 17:45 | More Than a Mix !!! ( Mixing Masterclass )

Nitish Kumar – Music Producer Mixing & Mastering Engineer

12:00 - 12:45 | The Law of Music

Priyanka Khimani – Media Rights Advisor & Founder – Khimani & Associates

13:00 - 14:00 | Lunch Break

14:00 - 15:00 | Meta Loves Music

Shriya Shively – Partner Solutions Manager – Meta
Kamal Awatramani – Partner Solutions Manager – Meta

15:00 - 16:00 | Making money while you are asleep

Gaurav Dagaonkar – Co-Founder & CEO – Hoopr.ai

15:40- 16:00 | High Tea

16:00 - 17:00 | Wynk Studio - Workshop

Siddharth Gupta – Business lead – Wynk Studio
Sanny Vyas – Lead Community – Wynk Studio

Full day | YouTube Experience Room

2:30 - 3:30 | Connect Corner - Meet the Artist Managers

4 - 5 | Connect Corner - BPI

7.00pm - 7.15pm | Sahil Dhandhia - AAM Festival

7.20pm - 7.35pm | Aman Sagar - AAM Festival

7.40pm - 7.55pm | YT Awards

8.00pm - 8.20pm | Noor Chahal - AAM Festival

8.30pm - 8.50pm | RVD - AAM Festival

9.00pm - 9.25pm | Yashraj - AAM Festival

9.30pm -9.55pm | Kayan - AAM Festival