Meetal Shah is the Director of Brand & Communications at Saavn. Spearheading seasoned marketing, social media and public relations specialists, she has been instrumental in further developing and building the company's brand image globally. Meetal has led the global brand vision whilst successfully creating and executing innovative and strategic campaigns, working with talent and liaising with major music labels and partners.
As the Former Commercial Head of Creative Industries, Entertainment & Sport for the British Government in India, Meetal has helped establish and strategize multiple British businesses’ successful entry into the Indian market valued at $150m. With a global mindset, she draws from her vast experience in international marketing and business development, in both, private and government sectors. During her time with the British Government in India she established The Exchange, one of India’s music business conferences. She has been part of several international symposiums and meets as both moderator and panelist, including talks on ‘Women in Music’ and ‘Market entry into India’.