Alfonso Perez-Soto

President, Emerging Markets,
Warner Music

Alfonso Perez-Soto

President, Emerging Markets,

Warner Music

Alfonso Perez-Soto is President, Emerging Markets at Warner Music and reports in Simon Robson, President, International at Warner Music.

His emerging markets brief covers Sub-Saharan Africa, the Middle East and North Africa, India and South Asia, the Eastern Mediterranean and Eastern Europe. These markets are home to 3.2 billion people – some 40 per cent of the world’s population – who are increasingly able to access music through a range of digital services that are being monetised for artists and labels.

Alfonso has been a key player at Warner Music for many years. He first joined the company in 2005 as VP of Business Development for Latin America and US Hispanic Markets, while later serving as SVP, Business Development and Chief Commercial Officer for Emerging Markets. In 2018, he was named as EVP, Eastern Europe, Middle East and Africa.