Nikhil Dwivedi is the founder of EYP Creations, one of the biggest Punjabi Talent Management Agencies including the biggest of artists like Jassie Gill, Babbal Rai, Parmish Verma, Gurnazar, B Praak, Yuvraj Hans, Amrit Maan and more. EYP has been the first company to have created the world’s biggest Punjabi music Festival Crossblade, North India’s Beer Festival - Lager n Barrel and a comedy festival by the name of Just Comedy under its banner. The company was the first to start festivals in Northern part of the country. These have not only changed the entire festival culture in North Part of the country, but has opened many avenues of other forms of entertainment like stand up comedy for North India.