DIRECTOR - POP REPERTOIRE & PROMOTIONS
SONY MUSIC INDIA
He is a multifaceted and experienced marketing, creative and branding professional in the Indian music and entertainment industry. His interest and expertise lie in both creating unique content and marketing it. He has 17 years of experience across advertising, television, films and music industry, and has helmed numerous prominent projects in a leadership role for creative and marketing strategy. His expertise in business strategy, marketing, digital and social media campaigns, consumer analytics and research – has been responsible for some of the most breakthrough and successful campaigns in media and entertainment.
He is currently heading 2 of the most strategically important verticals at Sony Music India – the Pop Repertoire initiative, and the Media & Promotions vertical. He has been with Sony Music for over 15 years and has been responsible for some of the key initiatives over the years.VIEW ALL SPEAKERS